Elk River, MN — SEO since 2005
I am the agency. There is no middle layer.
When you work with me, you work with me. Not a project manager relaying messages to a junior analyst, and not an account exec who disappears after kickoff. Every strategy, every execution and every result comes straight from 20 years of doing this well.
The story
How a mortgage loan officer became an SEO expert.
I discovered SEO in 2005 out of necessity. I was a mortgage loan officer in an industry that ran on referrals, and I wanted to generate my own leads on my own terms. So I taught myself search engine optimization and built a system that worked. The leads came in consistently, and more importantly, I had built something that was entirely mine.
For nearly a decade I applied that same approach inside the mortgage industry. I built and ran digital marketing campaigns, generated qualified leads, and watched SEO compound into a real competitive advantage for the companies I worked with.
Then the industry changed. Regulations tightened, and mortgage professionals were increasingly limited to a profile page they couldn’t optimize or control. The thing I had built my career around was no longer possible inside that world.
So in 2015, I left. Not reluctantly — with purpose.
That same year, I lost my daughter Kira. This business was built in her memory: a reminder that the work matters, that time isn’t guaranteed, and that doing something with purpose is the only way worth doing it.
Kira passed away in 2015 while I was finishing my Digital Marketing degree at the Minnesota School of Business. I launched this practice that same year. Every client I take on and every result I deliver carries that weight and that intention.
Since then I’ve gone deeper every year: content marketing, technical SEO, Google’s algorithm shifts, the rise of AI search, and now Generative Engine Optimization. Today I help businesses get found everywhere their customers look: Google, Google Maps, AI answers, ChatGPT, paid ads and their own website, all from one strategy.
How I work
The principles behind every engagement.
These aren’t slogans. They’re the reasons clients stay for years without a contract making them.
Radical transparency
You always know what I’m doing, why I’m doing it, and what it’s worth. No black boxes, no jargon, no hiding behind vanity metrics.
Results over reports
A report is only useful if it explains what moved, why, and what happens next. Rankings matter because leads and revenue matter.
Do it right, once
White-hat work that builds durable results. No shortcuts that work for a month and then get your site penalized.
You talk to me
The person you call is the person doing the work. Questions get answered by someone who actually knows your account.
Explain as I go
You’ll understand your marketing better every month, so you can make smarter decisions, with or without me.
Earn it monthly
No long-term contracts. If I’m not delivering, you shouldn’t have to keep paying. That keeps me sharp.
Working together
What a month with me actually looks like.
No guessing what you’re paying for. Here’s the rhythm every client gets, from the first call onward.
Start with a free call- A direct line
Call or email me directly. Replies within one business day, usually much faster.
- A clear monthly plan
At the start of each month you know the priorities and why they were chosen.
- The work, done by me
Technical fixes, content, local, ads or site work: whatever moves the needle most.
- A plain-English report
What moved, why it moved, what it’s worth, and what’s next. One page, not forty.
- A strategy call
We review results together and adjust the plan. You never have to wonder what’s happening.
The journey
20 years in the making.
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2005
Origin
Discovered SEO as a mortgage loan officer
Needed my own leads. Taught myself SEO. Built a system that worked, and never stopped refining it.
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2007–14
Agency years
Digital marketing for the mortgage industry
Nearly a decade building and running campaigns for mortgage companies, watching SEO compound into a measurable advantage.
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2015
Founded
Left the mortgage industry and founded this practice
Launched in memory of my daughter Kira, while finishing a Digital Marketing degree at the Minnesota School of Business.
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2015–22
Growth
Building a client base and deep expertise
Protero Inc., Weeders Digest, GlassWorks Auto Glass, Peter Doran Lawn and others, with compounding results and a reputation for transparency.
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2023+
Now
AI SEO, GEO and a full-service offering
Expanded into AI search and GEO, tracking brand visibility inside ChatGPT and Gemini, and brought SEO, local, ads and web design under one roof, now based in Elk River.
Why it matters
Not an agency. Better than one.
Agencies put overhead, junior staff and account managers between you and the person doing the work. I don’t.
Typical SEO agency
What you usually get
- A sales rep closes the deal, and you never see them again
- An account manager relaying messages to the team
- Junior analysts doing work they barely understand
- The same cookie-cutter strategy for every client
- Reports full of graphs, light on meaning
- Long contracts regardless of results
- Overhead and margin baked into every invoice
Working with Jeremy
What you actually get
- Direct access to 20 years of experience
- Strategy and execution from the same brain
- Every decision made for your specific business
- SEO, AI, local, ads and web under one roof
- Reports that explain what moved and why
- Month-to-month: results earn the renewal
- No overhead, no layers, no games
Home base
Based in Elk River. Working across Minnesota.
Local businesses get someone who knows the area and can meet in person. Businesses elsewhere get the same direct access by phone and video. Either way, you’re working with a neighbor, not a call center.
- Elk River, MN
- Otsego, MN
- Rogers, MN
- Zimmerman, MN
- Big Lake, MN
- Ramsey, MN
- Monticello, MN
- Anoka, MN
- Albertville, MN
- St. Michael, MN
- Dayton, MN
- Becker, MN
- Princeton, MN
- Nowthen, MN
- Andover, MN
- Maple Grove, MN
Google reviews
Don’t take my word for it.
5.0 stars from 13 reviews on Google. Here’s what business owners say after working with me directly.
“Great work - extremely responsive - immediate results. Jeremy has been great to work with. He has been patient helping us understand what we need to do. He is quick to respond to our questions and quick to complete the work. We have seen immediate results from the work with have done with him. He is a valuable partner of our business.”
“[Jeremy] has been a great asset to our company. Very responsive and quality service!”
“[Jeremy] provides a seamless and professional service for those looking to enhance their online presence. Our new website looks fantastic!”
FAQ
Working with me
Still wondering? Call (763) 957-0858.
Is it really just you?
Yes. I do the strategy and the work myself. For specialized tasks like professional photography I may bring in a trusted specialist, but you always deal with me and I’m accountable for the results.
What kinds of businesses do you work with?
Mostly small and mid-size businesses that rely on local or regional customers: home services, contractors, auto, lawn and landscape, professional services, e-commerce and more. If customers search before they buy, I can help.
Do you only work with Elk River businesses?
No. I’m based in Elk River and love working with local businesses, but I work with clients across Minnesota and beyond. Everything works just as well over phone and video.
How do you charge?
Monthly, based on the scope we agree on, with no long-term contract. Website projects are quoted as a project. You’ll get a clear proposal after a free discovery call.
What happens on the free discovery call?
Mostly, I listen. You tell me about your business, your customers, what’s working and where you want to grow. I’ll ask a lot of questions, share a few first thoughts, and tell you honestly whether I think I can help. If I’m not the right fit, I’ll say so.
Why should I trust another SEO?
You shouldn’t have to. That’s why there’s no contract, the reports are plain English, and you can call the person doing the work any time. The results have to earn the next month.
Ready to start?
Work with me, not a middle layer.
Tell me what you do and where you want to be. A 30-minute conversation to learn about your business and see if we’re a fit. No pressure. No pitch.
Or call direct: (763) 957-0858 — response within 24 hours